MEDIA & SPEAKING ⸻
Turning expertise
into recognized authority.
I'm a marketing strategist and the founder of Ébène Marketing. I talk with coaches and consultants about the gap between being excellent at your work and being known for it, and the system that closes it.
Audience: Established coaches and consultants
Formats: Podcasts, panels, keynotes, workshops
Location: New York. In person or remote, happy to travel
Response time: Within 48 hours
MARKETING PSYCHOLOGY
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CLIENT ACQUISITION
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DONE FOR YOU MARKETING
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NEW YORK
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PODCAST GUEST
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PANEL SPEAKER
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KEYNOTE
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MARKETING PSYCHOLOGY ◆ CLIENT ACQUISITION ◆ DONE FOR YOU MARKETING ◆ NEW YORK ◆ PODCAST GUEST ◆ PANEL SPEAKER ◆ KEYNOTE ◆
⸻ SPEAKING TOPICS
Five conversations your audience
has been waiting for.
Every talk can be tailored to your audience, your format and your time slot.Signature talk
Why Your Best Content Still Isn't Booking Calls
Plenty of experts post consistently and still don't see calls from it. Attention only turns into clients when there's a system behind it. This talk breaks down what that system needs and how to find the missing piece.
Best for
Established coaches and consultants who post often and still don't see calls from it.
Talk 02
The Referral Ceiling: Why Word of Mouth Stalls at the Same Number
Referrals build most coaching businesses, and they stall at a surprisingly predictable number. This talk covers why that ceiling exists and how to build a pipeline that grows past it.
Best for
Established coaches and consultants whose growth has leveled off at the same number.
Talk 03
Market Like a Psychologist
Platforms change constantly. The reasons people buy stay the same. This talk covers the buyer psychology behind messaging, offers and follow-up that convert.
Best for
Any room full of experts who sell a service and want to understand their buyers better.
Talk 04
Great Offer, Empty Calendar
A proven offer deserves a full calendar. This talk covers how to get from a good offer to a steady flow of qualified people ready to buy it.
Best for
Coaches and consultants with a proven offer and too many open spots on their calendar.
Talk 05
How to Stop Being the Marketing Department in Your Own Business
Marketing that only happens on a free afternoon can't build a name. This talk covers how to build marketing that runs while you serve clients, and what to hand off first.
Best for
Established coaches and consultants who are still running all of their own marketing.
⸻ TALKING POINTS
Things I
say a lot.
These come up on almost every show I do. Some people nod along and some want to argue, and both make for a good conversation."Being excellent at your work and being known for it are two different skills."
Most of the experts I work with have mastered the first one.
"Recognition gets built one connected stage at a time."
Get Clear, Get Discovered, Get Remembered, then Get Recognized.
"Platforms change. The reasons people buy stay the same."
That's why every engagement starts with the buyer.
"Marketing hired out in pieces never adds up to a name."
It takes one connected system and one person who sees all of it.
⸻ FORMATS
Podcasts, stages
and workshops.
Podcast Guest
I come prepared, and your listeners will hear things they can use right away.
30 to 90 minutes · Remote or in personKeynote or Panel
Direct and rooted in psychology. People usually leave rethinking how they market.
20 to 60 minutes · In person or virtualWorkshop or Masterclass
A working session where everyone finds the biggest gap in their marketing and leaves with a next step.
60 to 180 minutes · Interactive⸻ FOR HOSTS AND ORGANIZERS
Bios and
press photos.
One Line
Deborah Stallings is a marketing strategist who builds coaches and consultants into the recognized authority in their field.
Short Bio
Deborah Stallings is the founder of Ébène Marketing and a marketing strategist with a psychology degree from Penn State. She builds one connected system for each client that gets them clear, discovered, remembered and recognized, and she works with four clients at a time.
Full Bio
Deborah Stallings is a marketing strategist and the founder of Ébène Marketing, where she builds coaches and consultants into the recognized authority in their field. She started making YouTube videos at 16, studied psychology at Penn State, and launched Ébène Marketing in 2023 after a startup layoff.
Her work has generated 1,000+ leads in 90 days and 117 booked calls in a year for Nonprofit Fundraising Management, and 70+ leads from a single webinar for The October Group. She's based in New York and works with four clients at a time, so every engagement gets her full attention.
BOOKING
Let's give your audience
the conversation they need.
Podcasts, stages, panels and press. Send me the details and I'll get back to you within 48 hours.I'm based in New York and happy to travel. Not sure which talk fits? Tell me a little about your audience and I'll suggest one.